Hidden Gent
Hidden Gent is an Irish-founded brand, founded in 2018 by friends Sam and Ruairi, who noticed a lack of quality gifts for men on the market.
They believe the phrase "He is so hard to buy for" is a statement about what is available to buy rather than the individual man in question.
They have designed a range of formal and casual style boxes for the modern gentleman. Each gift box contains practical items that men actually want, like socks, ties, cuff links, pocket squares and scarves.